About Us
McLaren Health Care is a fully integrated health network committed to quality, evidence-based patient care with locations in Michigan and Indiana. The McLaren system includes 13 hospitals in Michigan, ambulatory surgery centers, imaging centers, a primary and specialty care physician network, commercial and Medicaid HMOs, home health, infusion and hospice providers, pharmacy services, a clinical laboratory network and a wholly owned medical malpractice insurance company. McLaren operates Michigan’s largest network of cancer centers and providers, anchored by the Karmanos Cancer Institute, one of only 53 National Cancer Institute-designated comprehensive cancer centers in the U.S.
Director Marketing Business Development - McLaren Medical Group
Position Summary: Responsible for all activities related to Marketing & Business Development. Works closely with executive staff to create and implement comprehensive policies and programs related to marketing research, business development, strategic planning, brand management, advertising, social media, event management, community relations and hiring and directing the day-to-day activities of the marketing staff for assigned subsidiaries. Assures compliance with all McLaren system-wide marketing standards, guidelines and work processes. Works to monitor and support compliance with relevant regulatory and other agency requirements, laws and statutes pertaining to the operation of the departments. Prepares and administers departmental budgets. Responsible for the department’s quality improvement program. Meets and consults with system leader to promote standardization across the system.
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Required
Bachelor’s degree in marketing, communications or related field.
Five years of marketing experience, including at least three years in a leadership role
Preferred:
Master’s degree
Equal Opportunity Employer
McLaren Health Care is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, gender identification, age, sex, marital status, national origin, disability, genetic information, height or weight, protected veteran or other classification protected by law.
